Hardee's

For Hardee's in the GCC, iklipse produced AI food shots for a new ad, finished them by hand and delivered them the same day the brand asked. Hardee's needed food shots for a new ad in the GCC, without the cost and the wait of a traditional food shoot.

Food photography and video can take a big share of a brand's budget and calendar. We produced the shots with AI and finished them by hand: the roast beef sandwich with melted cheese on a wooden board, close-ups of the bun and the sauce, and slices of beef falling in slow motion. We delivered them the same day Hardee's asked, so the ad could go out without waiting for a studio day. Brand: Hardee's. Market: GCC. What iklipse made: AI food shots for an ad, delivered the same day they were requested.